I was honoured to be on the judging panel for the very best stands at this year’s Arabian Journey Marketplace, along with fellow judges Matt Gibson, CEO, UpThink Andrew Wingrove, Team Director, Encourage Media Group Joe Mortimer, Editor-at-Large, Locations of the Environment News and Philip Wooller, Area Director Middle East & Africa – STR.
Many thanks to its futuristic and eye-catching layout among 1,500 exhibiting firms, the SAUDIA stand was crowned as winner of equally the Ideal Stand Design and the People’s Option Award at the popular Ideal Stand Awards. Utilizing vivid colors and futuristic design factors, the three-amount SAUDIA stand showcased a mesmerising and immersive staircase. For the Finest Stand Style classification, the target was on figuring out a stand with a artistic design and style that helps make the most effective use of obtainable house and appears inviting from a visitor standpoint.
Danielle Curtis, Exhibition Director ME, Arabian Journey Current market, explained: “Arabian Vacation Sector is as soon as all over again very pleased to celebrate the ideal of exhibition stand style and design and occasion ordeals with the return of the Ideal Stand Awards. A prevalent concept highlighted through the exhibition halls this 12 months was the capability to produce an immersive practical experience that provides an partaking and imaginative search into the company’s items and expert services.”
Judges chosen the Department of Lifestyle and Tourism – Abu Dhabi stand for Finest Stand Aspect for its capability to pull in the crowds from the exhibition flooring, even though the Dubai Tourism, Saudi Tourism Authority and Emaar Hospitality Team stands had been all really recommended in this classification.
The coveted award for Very best Stand for Accomplishing Small business was awarded to Jumeirah Intercontinental for its inviting and aesthetically fantastic style and design that incorporated a occupied and stimulating ecosystem for networking and enterprise. Runner ups in this class integrated Turkish Airways, Ras Al Khaimah and Al Mousa for their innovative use of technological innovation and installations.
The Greatest New Stand category acquire was awarded to Ishraq Hospitality, who were making their debut at the clearly show this yr, for their picket style and design reminiscent of the desert landscape.
The final award was the Ideal Stand within just the ATM Journey Tech, which shines a gentle on the great importance of know-how to the sector and rewards exhibitors with a tech aim. TBS/Vbooking’s revolutionary style impressed the judges for its immersive metaverse practical experience.
The winners of this year’s awards had been introduced with their awards on the exhibition display ground yesterday. Released in 2015, the Finest Stand Awards ended up designed to recognise innovative style and design, men and women competencies and the business-friendly appeal of exhibiting companies’ stands at ATM.
Summary of the ATM 2022 stand award winners
People’s Selection Award – SAUDIA
Best Stand Layout – SAUDIA
Finest Stand Aspect – Office of Culture and Tourism – Abu Dhabi
Finest Stand for Carrying out Organization – Jumeirah Worldwide
Greatest New Stand – Ishraq Hospitality
Ideal Stand at the Vacation Tech Present – TBS/Vbooking
About Arabian Journey Industry (ATM)
Arabian Travel Sector (ATM), now on its 29th 12 months, is the primary, worldwide vacation and tourism event in the Middle East for inbound and outbound tourism specialists. ATM 2021 showcased over 1,300 exhibiting organizations from 62 nations around the world across nine halls at Dubai Entire world Trade Centre, with attendees from more than 110 countries about the four days. Arabian Travel Sector is component of Arabian Journey Week. #ATMDubai